GoPro: Boldly Going Where No Camera Has Gone Before
SAN MATEO, CALIFORNIA - With sales of GoPro ($GPRO) wearable cameras slumping the company has begun to explore merging medical procedures with an adventurous lifestyle.
GoPro CEO Nick Woodman Refuses To Go To The Woodshed
"We see this as an exciting opportunity," said Nick Woodman. "Surgery is exciting and we're going to let GoPro users go where they've never gone before . . . inside themselves."
The ambitious new technology was inspired by Woodman's love for Fantastic Voyage and Innerspace.
"Some of the movies I liked as a kid gave me the idea," Woodman continued. "As it stands, there's a growing market for internal medical adventure tourism and we're going to capture it."
TrendSmasher reports that the 'internal medical adventure tourism' industry is booming. According to recent studies over $2B was spent by consumers that wanted to see inside themselves last year, and that number is expected to more than double this year.
GoPro: GoLaPro Is The Future
"I can't tell you how many people come into my office for this kind of experience," said Beverly Hills-based plastic surgeon Dr. Garrison Silica. "My clients ask to watch their surgeries in real-time. With the new GoLaPro cameras, they can do this. Some don't even need surgery. They just want the experience."
The way the system works is that patients wear a virtual reality headset which renders the images from the GoLaPro camera during surgical procedures. The texturing and smoothing efforts by the headset's processors creates a vivid and exciting experience for the viewer.
"This is the next big wave," said Dr. Artemis Voyera, a neurosurgeon based out of Mt. Sinai Hospital in New York City. "Just this morning I had a patient watch me remove a small brain tumor . . . from the inside! She even had the raw footage streamed to all her friends via the GoLaPro smart phone app. I have to admit, I was skeptical at first, but even I'm thinking about some elective surgery just for kicks."
Fight Club Package
One enterprising surgeon specializing in liposuction has created the Fight Club package, which includes a free DVD copy of the Brad Pitt and Edward Norton smash hit.
"We're looking for new ways to increase client satisfaction," said Dr. Alana Lane of the Houston Liposuction Clinic. "GoPro is giving us all we need to not only grow our client base, but send them home happy. We've even contacted GoPro about branding out a new kind of surgical soap. This is going to be really, really big."